you’re invited to industry txotx!
2025
basque country edition
april 9 - 11
Come straight to the source and find out why Son of Man exists.
Basque Country is where you want to be.
At least for one week in April.
Son of Man - aka Ella and Jasper - would like to invite you to come on the most epic, hedonistic, love-filled adventure you’ve ever experienced.
Three days in the heart of Basque cider country.
Limitless amounts of cider flowing straight from the barrel (Kupela if we’re using the correct nomenclature).
Raucous meals deep in the bowels of the world's best ciderhouses.
More pintxos, tortilla and anchovies than you could eat in a lifetime.
Plus maybe a day enjoying a beautiful beach or two.
Bucolic verdant hills covered in orchards and grazing sheep.
Some amazing wine, cured pork and sheep’s cheese, and (who would have guessed?) a craft beer or two.
Join us for Txotx in the Basque Country
In Euskal Herria (Basque Country) you will learn firsthand why Basque cider is the only cider you should be drinking.
We have a mind-blowing three day itinerary built out to host you, our amazing customers, and expose you to the incredible world of Spanish cider and Basque culture.
We understand that flights and hotels can be expensive. But hell maybe you’re going on vacation at some point this year, and we hope it will be with us!
itinerary
exact times and prices subject to slight changes between now and April
Wednesday April 9
10 a.m. to 12 p.m. Tasting at Blai Txakoli 40 euros a head
LUNCH SUGGESTION: visit Getaria, lunch at Elkano, Kaia Kaipe or Restaurante Politena
9 p.m. Txotx at Zapiain ciderhouse 45 euros a head
Thursday April 10
Noon to 3 p.m. Visit and Lunch at Oiharte ciderhouse 45 euros a head
8:30 p.m. Pintxos Crawl (everyone is responsible for their own food and drink)
Bodega Donostiarria
La Cuchara San Telmo
Ganbara
Paco Bueno
Friday April 11
11 a.m. to 1 p.m. Lunchtime visit and Txotx at Leku-Eder Ciderhouse 40 Euros a head
8:30 p.m. Gerald’s Bar Takeover (Price per person TBD - set menu with wine)
Suggested additional activities:
Barkaiztegi ciderhouse Visit
Txotx at Zelaia ciderhouse
Ekain ciderhouse Visit
Visit La Rioja Alavesa wine region
Dinner at Chez Mattin in Ciboure, France (order the Ttorro, Basque Bouillabaise)
Visit St. Jean De Luz and Biarritz, France
Visit Domaine Arretxea in Irouleguy, France
Visit Domaine Bordatto ciderhouse and winery in France
Visit Domaine Ilaria winery in Irouleguy, France
Surfing in Zarautz and Bermeo
Mountain Biking in the Urkiola
Logistics:
How to get there:
Bilbao: flights to Bilbao tend to be the cheapest. You can rent a car at the airport or take a bus or train to San Sebastián
San Sebastián: there is a small airport in San Sebastián with daily puddle jumpers from Madrid and various other airports
Biarritz: Occasionally flights into Biarritz are affordable and you can drive or take public transit to San Sebastián.
Mobility:
We highly recommend renting a car. There are so many amazing places to see and visit on the coast, in the countryside or in other cities we think the freedom of a rental car is essential. If you can’t or don’t want to rent a car we will be creating a WhatsApp group for carpooling.
Where to stay:
in San Sebastián proper
Parte vieja
Gros
Central neighborhood
We recommend staying centrally so that you can enjoy all that San Sebastián has to offer - the walkability is amazing, pintxos bars on every block, the beautiful beaches and shopping if you don’t spend all your money on food and booze!